Day Two


The Schedule

Day One

Day Two - Creative Track

Day Two - Operations Track


Day Two - Operations Track

Tuesday, February 21st, 2017



10:00 am - 10:45 am


Vision, Values, and Voice: A conversation about building a unique company and a distinctive brand with Ellen Bennett of Hedley & Bennett and Jihan Zencirli of Geronimo Balloons



11:00 am - 11:40 am


Top 10 Trending Issues for HR in Hospitality

Nancy Yaffe of Fox Rothschild LLP will discuss the top 10 emerging issues in the constantly evolving landscape of HR law, specifically as it applies to the field of hospitality and events. 



11:45 am - 12:30 pm


Employee Documentation A to Z

Following Nancy's talk, join her colleague Sahara Pynes, who will lead a breakout session and Q&A focused on the critical elements of employee documentation and onboarding-- a critical conversation for all employers and managers.



12:30 pm - 2:00 pm





2:30 pm - 3:15 pm


Understanding and Maximizing Profitability

Elissa Phillips from Mise en Place, Inc, will discuss how to read financial statements and track key operating metrics for your business.  Having money in the bank doesn’t necessarily mean your business is profitable.  In this session you’ll learn how to properly analyze cash flow, expenses and profit.


On The Same Team: Strengthening the Caterer/Planner Relationship with Robin Baab Olascoaga

3:30 - 4:15 pm